Audi has ushered in a new era for one of its most celebrated nameplates with the arrival of the latest A6 lineup in the Middle East. For the first time, buyers can choose between advanced combustion engines and a cutting-edge all-electric model, marking a bold step forward for the brand’s executive sedan.
A6: Evolving the Classic Formula
For more than three decades, the A6 has been the understated hero of Audi’s range, balancing executive comfort with dynamic performance. The new generation sharpens that formula with fresh styling, smarter technology, and improved efficiency.
The combustion-powered A6 Sedan and Avant sit on Audi’s Premium Platform Combustion (PPC), with outputs ranging from 150 kW to 270 kW. Select models integrate mild-hybrid assistance, allowing smoother city driving and better fuel efficiency. A suite of chassis technologies — from adaptive air suspension to quattro all-wheel drive — ensures the A6 feels equally at home navigating downtown streets or cruising open highways.
Aerodynamic improvements are just as impressive. The new A6 Sedan achieves a drag coefficient of 0.23, setting a new benchmark for Audi combustion vehicles.
The A6 e-tron: Where Luxury Meets Long Range
The spotlight, however, shines brightest on the A6 Sportback e-tron, Audi’s newest all-electric entry. Developed on the Premium Platform Electric (PPE), the sleek Sportback delivers up to 756 km of WLTP-tested range — the longest in Audi’s EV family.
Its coupe-like silhouette achieves a record-setting 0.21 drag coefficient, making it the most aerodynamic Audi to date. Backed by an 800-volt charging system, the e-tron can recover 300 km of range in just 10 minutes or charge from 10–80% in only 21 minutes, perfectly suited to the fast pace of regional lifestyles.
Performance is equally diverse: standard variants deliver 240 kW, while the flagship S6 Sportback e-tron unleashes 405 kW with launch control for exhilarating acceleration.
A Cabin That Blends Tradition and Innovation
Step inside either model and Audi’s new design philosophy is clear. A sweeping curved display dominates the dash — 14.5 inches for the driver and 11.9 inches for the passenger — blending seamlessly with premium materials like glass, carbon fiber, and aluminum.
Technology highlights include an augmented reality head-up display, OLED taillights with communication functions, and illuminated Audi rings that signal the e-tron’s futuristic character. The Avant adds further practicality with a spacious luggage compartment for both weekday business and weekend escapes.
Responsible Luxury
The A6 e-tron is assembled at Audi’s carbon-neutral Ingolstadt plant, reinforcing the brand’s commitment to sustainability as it prepares to electrify all core segments by 2027.
Middle East Pricing and Availability
The all-new A6 lineup is available to order now across the GCC and Jordan, with Lebanon exclusively offering the e-tron models. Regional pricing begins at:
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USD 60,404* – A6 Sedan
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USD 62,704* – A6 Avant
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USD 68,496* – A6 Sportback e-tron
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USD 99,716* – S6 Sportback e-tron
(GCC retail pricing, excluding VAT and SP, inclusive of roadside assistance and registration.)
With the introduction of both traditional combustion and all-electric versions, Audi has reimagined the A6 for a new generation of drivers. The Sedan and Avant embody precision and refinement, while the Sportback e-tron signals a daring leap into the future of sustainable luxury. Together, they ensure the A6 continues to be a defining presence on Middle Eastern roads — just as it has for more than three decades.
